Choosing the wrong keywords – A keyword that doesn’t even relate to a website’s overall content is practically useless. Updates like Google’s Panda have been released to provide the most relevant content to associate with queries, which is why optimizing keywords correctly and in accordance to a site’s overall theme will bring about increased traffic over time. Avoiding these mistakes is possible by two methods: self-reading on everything SEO, or enlisting the help of local Perth SEO companies like SmallBizSEO. Either way, effective SEO begins with the avoidance to the aforementioned errors.
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